The Nelson Road premises is the 17th Boutique by Shelter shop, and has been fully renovated to achieve their signature, elegant look and feel.
Launched in 2013, the initiative aims to add something different to the charity retail mix, establishing stand-alone stores in well-known London locations to take advantage of increased footfall and provide a showcase for stand-out donations and designer goods.
Speaking about the initiative, Ian Trotter, Assistant Director (Retail) at Shelter said:
Since launching in 2013, our Boutique by Shelter offering has been successful across the city.
We know that lots of our shoppers are looking to get their designer and high-end fashion fix while shopping more sustainably, and our Boutiques offer exactly that - a mix of amazing value, pre-loved items in a beautiful setting.
We’re always keen to expand into new locations and offer shoppers even more choice so we’re delighted to be launching in Greenwich.
The area has such an amazing history and we look forward to building on that legacy for a new generation of shoppers.
