Fashion students to team up with Birmingham Hospice to take part in Mend It May campaign

Level 3 Students on South and City College Birmingham’s Fashion, Textiles & Sustainability course are set to offer alterations to shoppers at Birmingham Hospice’s new concept store, Reloved Brum.

As part of the workshops to promote Mend It May (1 – 31 May 2024) a campaign created by the Sustainable Fashion Week team to share and celebrate the power of mending, the college students will also repair donated clothing to make it suitable to sell on the shop floor.

Alterations on offer to the public will include the shortening of trousers and shirts, button replacements, repairing of clothes and restyling of clothing.

The plans follow an exciting collaboration between Birmingham Hospice and South and City College Birmingham in December 2023, when students were tasked with using clothes from the Harborne shop to showcase new looks at a fashion show held at the store, which opened its doors in August of last year. The 6,470 square foot store welcomed hundreds of people on opening day with people keen to visit the shop which features an in-store café, community space, selfie mirror and weekend DJ sets.

The reDress project was an opportunity for the students to learn more about sustainable fashion and the charity retail sector, with themes of recycling and reuse at the forefront of the event. The designs created for the fashion show were later sold or displayed in the Reloved Brum store.

Find out more about the Reloved Brum sustainability catwalk, here.